Who We Work With

Rouleur Coaching works with a wide range of athletes, but the common thread is not age, category, or race level—it’s intent.

The athletes we work with care about thoughtful training, clear communication, and long-term development. Coaching is adapted to the individual, not the label, but experience across different athlete groups allows us to better understand the unique challenges and needs each brings.

A person mountain biking on a trail through a forest of tall green trees, wearing a blue jersey, helmet, and sunglasses.
A person mountain biking on a dirt trail through a wooded area, wearing a teal shirt, black shorts, a white helmet, and sunglasses, with another person partially visible behind them.

Junior & Development Cyclists

Development athletes are not just training to race—they’re learning how to train.

Coaching at this stage prioritizes building a strong foundation: good habits, technical understanding, and a healthy relationship with the sport. Performance matters, but not at the expense of long-term growth.

Key priorities include:

  • Gradual progression and age-appropriate load

  • Education around training, recovery, and fueling

  • Encouraging curiosity and self-awareness

  • Preparing athletes for higher levels of competition

The aim is to support development without rushing it.

Elite Athletes

Elite athletes require precision, accountability, and clarity.

Training at a high level leaves little room for guesswork, and marginal decisions matter. Coaching emphasizes structured progression, race-specific preparation, and ongoing communication to ensure training aligns with competitive demands.

For elite athletes, coaching focuses on:

  • Fine-tuning performance across disciplines and terrain

  • Managing training load alongside racing schedules

  • Clear feedback loops and data-informed adjustments

  • Long-term development beyond a single season

The emphasis is on consistent execution and adaptability across conditions.

The Common Thread

Regardless of background or category, coaching at Rouleur is built on the same principles:

  • Individualization over templates

  • Long-term development over quick fixes

  • Clear communication and adaptability

If you’re unsure where you fit, that’s okay. Coaching starts with a conversation.

Masters Athletes

Masters athletes come from many different backgrounds.

Some arrive with years of racing experience, while others are relatively new to structured training or competitive cycling. What they tend to share is a desire to train with purpose, improve efficiently, and fit cycling into a full life.

Coaching for masters athletes is built around understanding where you are right now—not where you “should” be based on age or experience. Training is structured to support progress while accounting for recovery, stress, and time availability.

Key focuses include:

  • Building fitness sustainably, whether you’re new or experienced

  • Managing recovery alongside work, family, and life demands

  • Prioritizing consistency over excessive volume

  • Developing durability and confidence over time

The goal is to create a training process that is effective, realistic, and enjoyable—so progress continues year after year.

Women Athletes

Women are not small men—and effective coaching reflects that.

Women can respond differently to training due to physiological factors including hormonal fluctuations across the menstrual cycle, differences in substrate utilization, recovery patterns, and fatigue resistance. Ignoring these factors can lead to stalled progress, inconsistent performance, or unnecessary frustration.

At Rouleur Coaching, training for women athletes is individualized with these differences in mind. When appropriate, the menstrual cycle is considered as part of the training process—informing how intensity, volume, recovery, and timing of key sessions are managed.

Coaching for women athletes focuses on:

  • Individualized load and recovery strategies

  • Adjusting training based on hormonal phases when relevant

  • Long-term consistency rather than forcing rigid progressions

  • Open communication to better understand how training is being experienced

The objective is not to follow a formula, but to build a training approach that works with an athlete’s physiology instead of against it—leading to more consistent performance, improved resilience, and better long-term outcomes.

Cyclists on a podium celebrating victory, with some holding trophies and a mountain bike in front, set outdoors with greenery in the background.
Cyclist crossing the finish line at a mountain bike marathon race in Grachen, Switzerland, with a large banner overhead reading 'UCI Mountain Bike Marathon World Championships' and a digital timer showing 5 hours, 38 minutes, and 10 seconds.
A person dressed in cycling gear standing with a mountain bike on a paved road in a mountain town, with tall mountains and a partly cloudy sky in the background.
Four cyclists in matching yellow, blue, and orange jerseys pose with their bikes in front of a large sign that reads "Cape Epic," with a red "absa" logo on the left and gear imagery on the top right. The event is labeled as "The Ultimate Mountain Race."
Mountain biker wearing red gear and helmet jumps off a dirt trail on a forested downhill course, with banners and signs in the background.

Where athletes have been

Every athlete’s path looks different.

This list represents some of the races and events completed by athletes working with Rouleur Coaching—each with their own goals, timelines, and definitions of success. What connects them is a commitment to steady progress and sustainable performance.

    • Marathon MTB World Championships

    • Cross Country MTB World Championships and World Cups

    • Leadville 100

    • Cape Epic Stage Race

    • Breck Epic Stage Race

    • Trans-Sylvania Epic Stage Race

    • BC Bike Race

    • Pisgah Stage Race

    • Enduro World Championships

    • Downhill MTB World Championships and World Cups

    • Trans BC Enduro

    • Big Mountain Enduro

    • Gravel National Championships

    • Dirty Kanza/Unbound Gravel

    • Steamboat Gravel

    • Crusher in the Tushar

    • Cyclocross World Championships and World Cups

    • US Cyclocross Nationals

    • Cross Country National Champions

    • Marathon National Champions

    • Cyclocross National Champions

    • Gravel National Champions

    • Leadville Belt Buckles

    • Enduro Nationals Podium

    • Downhill World Cup top 10 finishes

    • North American Enduro Cup Win

    • Big Mountain Enduro Podiums

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